Coaching
What is Coaching?
Coaching is a form of development refers to a method of training, counselling or instructing an individual or a group how to develop skills to enhance their productivity or overcome a performance problem. supports a learner or client in achieving a specific personal or professional goal by providing training and guidance.
The supervisor is called a coach while the learner is called the coachee. Coaching methods and models generally include close observation, accountability and feedback on progress and performance.
There are two types of coaching:
- Internal coaching is done within the organization.
- External coaching is done where the coach is not a part of the organization or the line management structure.

The Benefits of Coaching
Coaching can have profound impact on individuals in their personal and professional lives. Coaching helps individuals is by helping them to see themselves more clearly.
Some benefits
- Gain more job and life satisfaction
- Fine tuning a skill
- Developing peak performance
- Work-life balance
- Self-efficacy
- Self-awareness
- Strategic planning
- Resilience
- Creating change
- Goal identification
- Take action towards achieving goals

Benefits of coaching in organizations:
Benefits of coaching in organizations:
When coaching is implemented on an organizational level, the benefits are truly profound, productivity and performance go up.
Some benefits:
-Contribute more effectively to the team and the organization
-Take greater responsibility for actions and commitments
-Communicate more effectively
-Empowers individuals
-Increases employee and staff engagement
-Helps identify and develop high potential employees
-Helps identify both organizational and individual strengths and development opportunities


Coaching Statistics:
- 99% of individuals and companies who hire a coach are “satisfied or very satisfied” and 96% say they would repeat the process. (ICF Global Coaching Client Study)
- 33% of founders who are mentored by successful entrepreneurs go on to become top performers. (Endeavor/TechCrunch)
- Sales coaching helps improve win rates for forecasted deals with 27.9%. (CSO Insights)
- 51% of organizations with strong coaching cultures report a higher revenue than similar companies. 62% of employees in those organizations rate themselves as highly engaged. (Human Capital Institute)
How MARKO Advance Could Help you?
1- Coaching Sessions
- We provide coaching sessions with high-effective coaches and the best coaches globally.
- Our coaching sessions focus on the following types:
1-Executive & Leadership Coaching
2-Organizational Culture Coaching
3-Business Coaching
4-Clarity Coaching
5-Coaching Sport Professionals
6-Group Coaching
2- Coaches Preparation and Certification programs with the best coaches in the world.

Our coaching programs features:
- we work with you to consolidate your goals and introduce the correct tools to achieve new performance levels.
- Our coaching packages enable your busy leaders to access world-class executive coaching as we have coaches in several languages, Arabic, English, French, German and Portuguese. This attention to detail allows us to be meticulously responsive to your progress in the required coaching.
Executive & Leadership Coaching

Our coaching programs features:
- Executive coaching is a learning approach referred to as role-specific or leadership training designed for positive leadership development, creates self-awareness, and helps drive transformational change.
Who are the target clients?
- This type of coaching is customized to fit the needs of executives and leaders.
What are the outcomes of executive coaching?
- Improvement in team leadership performance
- Expanded self-awareness and intelligence
- leaders can use their strengths more effectively
- Preparing for greater organizational responsibilities
- Innovating and strategic thinking skills
- Enhanced communication
Our Executive Coaching Team
Organizational Culture Coaching
What’s an Organizational Culture Coaching?
Building a coaching culture entails focusing on modifying unwritten rules, values, norms, attitudes, and practices throughout the business such that coaching becomes an integral part of the company’s identity. A coaching culture enhances how workers engage with one another and how they connect with consumers and future customers.
A coaching culture promotes fundamental organizational transformation by fostering everyday conversational and coaching skills. A coaching culture fosters an environment in which individuals can freely:
- Give and receive comments;
- encourage and expand one another’s thinking
- Challenge each other with encouragement, and stress-test ideas as needed; and
- Participate in growth dialogues that are brief yet powerful.
- This type of coaching is customized to fit the needs of executives and leaders.

Our Organizational Culture Coaching Team
Business Coaching
What Is Business Coaching?
Business coaching is a process in which guides a businessperson in the pursuit of their work goals. Effective business coaches provide recommendations for a company’s vision, growth and goals. also implement and prioritize strategies.
Who are the target clients?
This type of coaching customized to fit the needs of entrepreneurs ,leaders and small business owners.
What are the outcomes of Business coaching?
- exponential growth both personally and professionally
- Removing mental roadblocks
- Recommending new methods or plans
- Boosting revenue and increasing market
- Providing new networking opportunities
- Resilience

Our Organizational Culture Coaching Team
Clarity Coaching (including life coaching)
What Is Clarity Coaching?
Clarity coaches help clients, people to understand deeply about their goals, values, and problems. They help the clients to understand their situations well. Oftentimes, a life coach counsels clients in personal and professional arenas. This means career, personal development, life skills, relationships, mental health, nutrition, divorce, grief, and even financial coaching.
What are the outcomes of Clarity coaches & life coaching?
-Better work/life balance
-Better clarity and purpose
-Improved relationships and communication skills
-More satisfying work life
-Lower stress levels and (better resiliency)
-Greater financial security

Our Clarity Coaching Team

Coaching for Sport Professionals
We also provide coaching and support services for individual athletes and sports teams.
Backed by the highest standards, our services are delivered globally wherever and whenever you need them. All of our services are designed resiliently to complement and enhance other demands.
This service is provided by coaches who are formal sports professionals
Our Sports Professionals Coaching Team
Group Coaching
What Is the Group Coaching?
Group coaching can be defined as the process of working with groups of people to improve their health, wellbeing, personal strengths, self-efficacy, leadership qualities, team building and to help them achieve their goals and aspirations.
What are the Benefits of Group Coaching?
- Creation of high-performing teams
- Fostering a culture of learning and a growth mindset
- Develops communication skills, such as coaching others, active listening, and asking questions
- Sharing of knowledge within and among teams, and across levels and generations of employees
- Increased commitment and accountability
- Fosters reflection and greater self-awareness through discussion and feedback
- Builds deeper relationships and connections
- Improved conflict resolution
- Development of coaching and leadership skills
- Better team functioning, maturity, and capability
HOW IS GROUP COACHING DIFFERENT FROM TEAM COACHING?
The difference between group coaching and team coaching is goal achievement and the group’s makeup. Team coaching relates to individuals working closely together as a single entity toward a clear and shared goal. Whereas in group coaching,
In group coaching, the group may or may not work together daily, and each member has a different goal they’re trying to achieve based on their functional role.
